Unlock Your Creative Potential: Learn How to Create Tech Products Customers Adore

Stefan: A great book to lead you through the decision tree before you embark on an entrepreneurship journey. Equally important for those already on it as it makes you realise the mistakes you might have already made and helps you understand how to remedy them. Highly recommend.

United Kingdom on Sep 23, 2023

Ndubisi Onuora: This is a great book for a new Product Manager to show how strong PM looks like. Do whatever possible to thoughtfully adopt these habits that Marty talks about. This book is more like a Bible though and great to initially read as an audiobook first.

United States on Sep 02, 2023

Flor: Me estoy iniciando en el mundo del product management y este libro es un buen lugar para empezar. Te da las bases de todo lo que se ocupa saber. Además es ágil de leer, nada monótono, buenos tips, muy práctico. Recomendable al cien.

Mexico on Aug 12, 2023

M. Vogel: Ich habe mir dieses Buch auf die Empfehlung einer Kollegin hin bestellt. Das Buch selbst ist eine gute Lektüre, insbesondere natürlich für Product Manager und Product Owner. Die Lieferung war jedoch weniger gut, da dass Buch zusammen mit zwei anderen Sachen einfach in einen größeren flachen Karton gestopft wurde und der Einband dementsprechend auch aussieht mit schmutzigen Rückständen, daher 1 Punkt weniger.

Germany on Aug 11, 2023

Emad Kamel: Enjoyed every chapter. Learned a lot.

United States on Aug 10, 2023

Maria: Awesome book for those who are interested in digital products mainly.

Germany on Aug 03, 2023

Aurora: Good read

United States on Jul 13, 2023

Marcelo Marques: O conteúdo do livro cobre gerenciamento e desenvolvimento de produtos de forma clara e bem aplicada tanto pelo lado técnico quanto pelo lado gerencial.

Brazil on Jul 02, 2023

flover: I struggled with how to review this book.

I didn't actually want to review it but my experience was so different than most of the reviews I read prior to buying it, I felt I should add a bit of color.

My TL;DR review is that this book has been $15 at different times and I bought it when I got a $3 special offer. Based on the reviewer and the $3 price, it's worth an average 3-star review for 3 bucks. (If I had paid full price I would have given it 1 star.)

In reading this book it's clear the author of this book was a very successful product manager who has largely moved on to bigger and better things. He mostly spends time listing possible org structures, roles, techniques. He doesn't get into product manager subjects until half of the book is over. When he does get into it, there's value in a less-than-wikipedia sense. He covers things which are very important (I've been creating and managing products for more than a decade), but he covers them superficially and you'd probably be better off googling a topic than readaing his thoughts about it. This is not an insult- I say probably because he clearly is not PM anymore... there are no real insights here. You are...

United States on Jan 30, 2021

John Gibbon: The second edition of Inspired is even better than the first (which used to be my favorite product management book).

It is the best articulation of how to be successful in product management and how to create successful products that I have ever read. It is impossible not to run into into insights about challenges you are having or have had as a product manager when reading it. (This can be a little creepy, how does he know about all these mistakes I have made, is he a psychic?)

Do you want to get a job as a product manager? Read and re-read Marty’s book and steal at least a few of his insights for the interview - you’ll sound like a genius.

Some of the topics that resonated for me (I’m sure there will be different ones for you):

-Product management is distinct from other essential roles: design, engineering, product marketing, and project management (Chapter 1).

-Two inconvenient truths that often cause failed product efforts are: at least half our ideas are just not going to work (customers ultimately won’t use it - which is why you need customer validation early in the process) and it takes several iterations to implement an idea so...

United States on Apr 19, 2018