Unlock Your Creativity: Overcome the Invisible Barriers to Unleash Your True Inspiration with Creativity, Inc.

Cliente Kindle: Ha soddisfatto le mie aspettative.

Italy on Dec 23, 2023

Amazon Customer: Insights in this book will shape up any organization. We hope to build a better organization with these insights. Great Book.
Thank you Mr. Ed.

India on Dec 01, 2023

Der nette Herr: Sehr empfehlenswertes Buch. Habe es mittlerweile mehrfach verschenkt an Bekannte, die als Führungskraft arbeiten oder ein eigenes Unternehmen führen

Germany on Nov 12, 2023

Dafne: Es un librio al que siempre regreso cuando necesito inspiración para dirigir mi equipo de trabajo.

Mexico on Aug 02, 2023

Guilherme Marques: Ainda lendo, mas o livro te leva pra uma aventura de criatividade! Ótima leitura e ensinamentos.

Brazil on Feb 07, 2023

Wally Bock: Creativity Inc: Overcoming the Unseen Forces That Stand in The Way of True Inspiration is the intertwined stories of Ed Catmull and Pixar Animation. It’s more than that, though. It may be the best book you’ll ever read about how leaders and organizations can make it possible for people to use their whole creative brain power. I know that’s a bold statement. Here’s why I make it.

There is a vast literature out there about how individual people can tap into their natural, God-given creativity. There’s no one best book in this crop, but if you find one that works for you, that one’s the best as far as you’re concerned.

There’s not a lot about how organizations and leaders can unleash creativity and most of it is platitudes on parade. We’re told to “fail fast and fail often” as if failing was the point. It’s not. Learning is the point. We’re told to tell people they should not be afraid to fail. What nonsense. Nobody likes to fail, and if they’re afraid to fail, it’s not their fault. It’s yours. We’re also given that advice as if there is an alternative to doing creative cutting-edge work without getting it wrong, mostly at the...

United States on Jun 20, 2017

SkepticFirst: Ed Catmull is the president of Pixar and Disney Animation and one of the founding members of Pixar. In “Creativity, Inc.” Catmull recounts his personal story and the creation of Pixar Animation, the many challenges that he has faced throughout his career, how he dealt with those challenges and the many lessons learned, and how to face the challenges ahead. He offers his own unique insights on creating, building, and maintaining a sustainable corporate culture and a true corporate identity that believes in, fosters, and supports creativity. With a conversational tone and common-sense, straightforward presentation, the author presents a great framework for anyone interested understanding and improving corporate culture, from the business student to the CEO. The way that Catmull presents his claims is thoughtful and genuine. He provides real-world cases and experiences to back up his assertions, never coming off as a clueless executive who’s just regurgitating the same familiar (and tired) business book tropes.

In chapters 1 through 4 Catmull tells his own journey, from a young child through the often turbulent creation of Pixar. After the creation of Pixar and the the...

United States on Jun 13, 2015